solarly

A month's time pa_sed in the blink of an eye.

According to the records, during this month, more than 60, 000 people came to Granola for the free Ruthal slimming powder, but no one could take away the high reward of one million!

This matter caused a great sensation in the whole Granola, and even in the whole country, and the name of Ruthal slimming powder reached almost everyone's ears.

This advertising effect was so good that people couldn't believe it!

And if you do the math carefully, the cost of advertising for Mageta's Pharmaceutical Factory was only the advertisements in the newspapers and on the internet, and the rest, that is, more than 60, 000 copies of Ruthal Slimming Powder were given away for free!

Other than that, Mageta's Pharmaceutical Factory spent almost nothing!

The promotion of Ruthal slimming powder by Mageta's Pharmaceutical Factory was unanimously considered a cla_sic marketing case by people in the advertising industry, and there was even a detailed analysis done on it.

There were even a number of guests invited to the TV show to explain this brilliant marketing tactic adopted by Mageta's Pharmaceutical Factory, which, apparently, is also a topic of concern to the current audience, so the ratings were not low.

According to the analysis of those so-called marketing experts, the main reason why the promotion of Ruthal Slim Powder by Mageta's Pharmaceutical Factory has become so popular and later become an iconic representative of the rise of the pharmaceutical industry is because of the great success of the network and the extraordinary quality and effectiveness of Ruthal Slim Powder, both of which are the most crucial to the success of Mageta's Pharmaceutical Factory.

"Because of the extraordinary quality and effectiveness of Ruthal Slimming Powder, the leaders of Mageta's Pharmaceutical Factory, therefore, dared to put out a million dollar reward for their brave words. And because of the convenience of the internet, this high reward from Mageta's Pharmaceutical Factory has spread through the streets of Granola in the shortest time and at the fastest speed, and even in Springs it is already unknown to everyone!"

On the TV, the marketing expert invited by a certain programme was talking endlessly about the successful marketing strategy of Mageta's Pharmaceutical Factory, "With these two key factors, Mageta's Pharmaceutical Factory immediately entered everyone's attention, and the million dollar reward made its popularity spread explosively, which is the most brilliant thing about the leaders of Mageta's Pharmaceutical Factory! "

"So in your opinion, is this way of success for Mageta's Pharmaceutical Factory perfect? Do you think it is possible for other companies to replicate this successful business operation model if they want to?" The TV host asked.

"First of all, in response to your first question, I have a different opinion, Mageta's Pharmaceutical Factory's marketing strategy this time is actually not perfect, in fact, on the contrary, this strategy still has a lot of flaws…… Of course, I'm not talking about the strategy itself being flawed, but rather that the people who are implementing this strategy, in the process of implementing it, have made mistakes."

That expert spitefully said, while not forgetting to tidy up his already completely bald, leaving only a few long hairs covering the top of his head, quickly said: "If we carefully study the launch time of Ruthal slimming powder, it is not difficult to find that in fact, from the time Mageta's pharmaceutical factory's Ruthal slimming powder began to be promoted, until today's million reward exploded all over the city, no one in the country knows…… In such a process, there was a gap period!"

"What you mean is……" The host was a little confused.

"Let's take a closer look, the introduction of the Ruthal slimming powder produced by Mageta's Pharmaceutical Factory was two months ago, however, the campaign for the million reward was started a month ago, that is to say, there was a month in between, Mageta's Pharmaceutical Factory had been doing preparatory work without any build up in publicity!"

The expert was holding a piece of paper in his hand and looked decent as he analysed it, "Perhaps the leaders of the Mageta Pharmaceutical Factory were deliberating on the details of the campaign and other strategies, but taking a month to prepare is a bit too long, so I think that the leaders of the Mageta Pharmaceutical Factory made a mistake in this regard! If they could have avoided this mistake, I'm afraid that by now, Ruthal Slimming Powder would have been on the shelves of all the pharmacies and large shopping malls in Springs, instead of just starting to be rolled out as it is now!"

"So in your opinion, is there anything that can be done to improve this method?" The host asked again without missing a beat.

"This question, in fact, is tantamount to the second question you just asked."

The expert said, "It is the question of whether other companies, can replicate this marketing strategy successfully, and my answer is, absolutely!"

"Then may I ask if you have any specific methods of implementation?" The host asked again.

"Of course, in fact, with reference to the marketing process of Mageta's Pharmaceutical Factory, it is not difficult to find that the two main tools of their success – the network and the quality of their products – are two factors that have played an immeasurable role in this marketing process of Mageta's Pharmaceutical Factory."

The expert, who really looked like an expert scholar, narrated, "So if other companies want to launch any new products, as long as they have confidence in the quality of their products, then they can completely replicate this marketing model successfully in the past. After all, the tell-tale development of the internet nowadays makes any news spread through the streets in the shortest possible time, which is a very terrifying propaganda tool, and product quality, in turn, is fundamental to a product's long-term existence, so to say, this marketing method is very simple, as long as these two factors are grasped, everything will not be a problem!"

"In addition, I would like to give a piece of advice to those companies who are ready to copy this marketing model, don't make a similar mistake like Mageta's Pharmaceutical Factory, and seize the time to spread the goods first, instead of hunkering down at home and discussing strategies!"

The expert looked completely serious, "Because products are produced to be used for sales, so we can absolutely lay out the goods first, and in the process of laying out the goods, then discuss specific action strategies, or campaign details, it's not too late, is it?"

"Okay, our issue of……"

Snap!

Inside Mageta's pharmaceutical factory office, Wendell casually turned off the TV and turned his head to ask: "How about it, do you guys think, does what this expert said make sense?"

In the office, apart from Wendell himself, there were also Dani, Pemo and Debola, which was the reason Wendell had specially invited the three of them here to watch such a program. Moreover, this program is not broadcasted now, but Wendell overheard it when he was at home, so he simply cut such a video from the Internet, intending to learn.

From the promotion of Ruthal slimming powder, Wendell realized that he had a lot of shortcomings, and that other people's evaluation of himself should be more objective, and that the mistakes he made would be seen a little more clearly, so Wendell studied this program carefully.

However, he did not expect that the more he studied, the more absurd he felt. The expert's words sounded reasonable at first, but if he thought about them carefully, he would find a lot of holes.

However, Wendell was worried that it was because this expert was evaluating himself that his mind was unable to look at people's evaluations properly, so he had deliberately invited all three of Dani over, just to correct his mind.

"At first I thought what he said was quite reasonable, only later the more I pondered it the more wrong it became, so I came to ask you guys for advice." Wendell laughed.

"BullSh_t reasoning!"

Dani couldn't help but snicker, he completely scoffed at this expert's words with a disdainful face: "He doesn't know anything, he's just talking nonsense on TV, and after all is just two words, the two great tools of the internet and product quality…… There are many good things, but those that do not sell account for the vast majority, many products of poor quality, but in the marketplace, this is why?"

Pemo also nodded slightly and said, "Boss, you should not be fooled by these so-called experts, this person's words sound very hollow, no substance at all, and it also sounds as if there are some amateurs, I think he may not even know exactly what marketing is all about!"

"No, your words are also very hollow ah, I just want to know what is wrong with his words, say something specific!" Wendell said immediately.

"Oh……"

Dani laughed and said, "It's actually very simple, look, ah, other things we will not say first, just alone just to say that his last advice to other companies, what first laying goods, and then negotiate the details…… Just in terms of our promotion of this Ruthal slimming powder, if we really spread the goods first, then, the activity will not want to do."

"Mr. Bimo is right!" Pemo nodded approvingly from the side, picking up the conversation, "For example, once the goods are spread out, the next thing can be a problem, because if a reward event is held, then are all the points of sale holding events? That's obviously impossible, not to mention that we don't have that many staff, and just that many freebies would be an astronomical amount. So, just a few of them are targeted?"

"That's not realistic either!" Dani chuckled, "How can we guarantee that the other sellers or retail outlets won't take advantage of the opportunity to raise prices if we just target a few of them? How can we guarantee that they won't secretly play small tricks on each other? If the scope is large, we won't be able to control the situation, and when the event is not held, it will be messed up instead, and the reputation will be ruined and the products will be wasted, so to speak, the name and profit will be empty!"

"When you guys say that, I understand." Wendell was suddenly enlightened, although he always felt that there was something wrong with what this expert said, but he just couldn't remember exactly what was wrong, now that Dani and Pemo had pointed out so much, he immediately understood.

"In that case, his analysis of our preliminary promotion is also incorrect!"

To be continued....