The old lady rolled her eyes at him "soyou're adding more yourself?"
Chris smiled and said, "Don't worry, grandma. Just let grandpa drinkglasses. It's Alright."
The old lady naturally knew that her precious grandson had given the old man a good elixir.
The old man's body had long been healed andit was no harm to drink some wine.
soshe didn't insist anymore, but reminded the old man "Thanks to Chris for speaking for you. You only need to drinkglasses, but not more."
The old man immediately smiled and said "Enough, enough, glasses are enough!"
The eldest uncle at the side was the most considerate and quickly filled a glass.
The old man immediately picked up the glass in a flash and said with a smile "Here, the 1st glass of wine. Welcome Professor Eugene to our home!"
Everyone raised their glasses.
After the dinner started and the 1st glass of wine was drunk Chris went straight to the point and asked "Grandpa, uncle, 2nd uncle, how is your investment in Orgeon going this time?"
Grandpa smiled and said, "We have negotiatedSeveral major projects, and will soon be officially announced."
"Let your 2nd uncle introduce you to the details."
Maxwell took over and said, "Last time, we decided to invest in a power battery-related company."
"This time in Orgeon, it happened that Remi Automobile went public."
"Internet companies crossed over to build cars and sold more than a year's production capacity inmonth after listing."
"It is really awesome and it really makes people look at domestic brands with new eyes."
"sowe simply took over a new energy vehicle manufacturing company."
Maxwell talked to Chris about the industrial layout of the Annfamily.
He used "we" because the Annfamily has reached a consensus that most of the future Annfamily will be left to Chris sohe is not only the grandson of the Annfamily but also the major shareholder of the Annfamily.
Chris didn't think about it in this way. He was just very surprised.
When he came back from the U.S last time The Annfamily only had plans to develop a new energy vehicle brand buthe didn't expect that they would take over directly now.
Thinking of this, he hurriedly asked "2nd uncle, when you say take over."
"Do you mean directly acquire a company?"
"Yes." Maxwell nodded and said "There is a new energy vehicle company that has a big problem with its capital chain and is looking for financing everywhere."
"I discussed it with your uncle. The valuation is not high anyway, onlySeveral billion USD, and now there is a debt crisis."
"The founding team shut down the production line and ran out to find money to save their lives."
"I happened to meet their CEO in Orgeon, so I just had a chat and took over 3 billion USD."
Chris nodded. 3 billion USD is indeed not a lot.
It is like a drizzle to him, let alone to the Annfamily.
At this time, Norman on the side couldn't help asking "The new energy vehicle company that Mr. Annis talking about is Gamalion Heng, right?"
"Eh?" Maxwell asked in surprise "Does Professor Eugene know about this company?"
Norman nodded and said, "I've heard a little bit about it."
"I heard a long time ago that they are in a debt crisis."
"andtheir sales have not been very good."
"In addition, the production lines were closed some time ago."
"I think they can only sell themselves to save their lives."
Chris added at this time "Uncle Eugene has done a very deep study of the domestic new energy market."
"We had a brief chat last time. I really admire many of his views, especially his idea of overtaking on a curve."
"I was very impressed. I originally wanted to arrange a meeting after Uncle Eugene's wedding."
"butI can't wait. You guys came back and I will arrange it as soon as you come."
Maxwell said "Since Professor Eugene knows so much about new energy."
"I really want to hear him analyze the current new energy situation and give us some advice."
Then, Maxwell said "To be honest, the Annfamily rarely gets involved in manufacturing, but this time we invested in power batteries, vehicle manufacturing, and domestic chip research and development."
"andcommercial aerospace, which is basically manufacturing."
"We also hope to make some contributions to the manufacturing industry to the best of our ability."
"If we can inJumainte good companies and get some economic returns, it would be even better;"
"butto be honest, if we really want to talk about how to operate a huge plate like the manufacturing industry with thousands orone0sof thousands of people."
"I am still confused, especially about vehicle manufacturing."
"This Gamalionheng is our wholly-owned acquisition. Next, after they have dealt with the debt and equity transfer issues."
"We will have to invest another sum of money to start production."
"butnow I haven't thought about it yet."
"Should I keep the original team to continue operating for a while."
"Or just get rid of them all and replace them with new ones?"
"I wonder if Professor Eugene has any good ideas?"
Norman thought for a while and said, "I personally feel that Gamalion Heng's problem lies in its product positioning."
"The main products rely on constantly piling up materials to increase their value."
"butthe sales volume is bound to not increase if the customer unit price is too high."
"In the field of high customer unit price, there is also competition from traditional luxury cars."
"As long as the product strength can't keep up, it will be difficult to open up the market;"
"andto be honest, their product design is not very mature."
"Once they trap themselves in the circle of niche aesthetics, they will inevitably further compress their living space;"
"butthe Remi you mentioned just now is completely different."
"Their positioning is quite precise and fierce, and their product design is also impeccable."
"Putting aside the issue of whether there is reference, the appearance of their products does conform to the mainstream aesthetic;"
At this point, Norman paused slightly, and then said, "soif you let me make a personal judgment."
"I tend to you to divide Gamalion Heng's team into two, retain the production end 1st to ensure that the production line can run at any time."
"butthe design end and marketing end should be replaced as much as possible."
"andeven the brand should be completely replaced."
"Although you bought Gamalion Heng, you can no longer use Gamalion Heng's brand."
"Because the news of its bankruptcy was once a hot topic."
"andpeople knew that this brand was going to fail."
"The brand value has become negative, it is far better to start a new one."
Maxwell asked again "Then what do you think."
"If we rebuild a brand, how should the main product be positioned?"
Norman said "It must be to compete with the products with the highest sales and market share."
Then, Norman said "In order to reduce pressure and increase the success rate, many People similar to to to start a business in vertical segments."
"They think that the competition in e-commerce platforms is too great."
"sothey simply create a small mall or a small program, and choose segments such as maternal and child care, wine and beverages."
"anddaily chemicals. butonce you do this, you will never be able to make a big platform."
"andyou may even have to survive under someone else's ecosystem for the rest of your life."
"The same is true for cars;"
"Almost every company that decides to build a car thinks that the competition for new energy cars around 200Thousand is the greatest."
"There is Tesla, a dominant player that sells 100s of thousands of cars a year, and a lot of new domestic forces inside."
"Therefore, some companies are aiming at the sinking market of 20Thousandto 30ThouDetAnn 350Thousand, while some companies are thinking about finding a way to enter the mid-to-high-end market of more than 500Thousandto 600Thousand."
"However, as long as you hold this mentality, although you may succeed in the segmented field, you may never win a giant like Tesla;"
"Tesla's market value exceededtrillion USD at its peak."
"Today, even though the concept of new energy has cooled down, its market value is still more than 500 billion USD."
"The market value of all domestic new forces combined is not as good as it."
"I am not worshipping foreign things or thinking how powerful Tesla is."
"I just think that although many companies always say that they are better than it at the press conference, '
"They are still instinctively avoiding its edge."
"If someone else were to engage in new energy."
"I might also suggest that he do so, but the Annfamily is different."
At this point, Norman said very seriously "The Annfamily has strong capital strength."
"andChris and the Arthur family's funds are far from like domestic new energy vehicle companies."
"In addition, Chris has AGC Shipping in his hands."
"andthe number and volume of ships are among the best in the world."
"Now the Annfamily has already laid out power batteries and acquired Gamalionheng Automobile."
"In this case, why not integrate resources and truly make new energy bigger and stronger?"
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